Move over, Barbie: LEGO releases female scientist playset

(Photo: LEGO)

Several months after a 7-year-old girl wrote to complain about the scarcity of “lego girls,” the company has released a playset that features a line of female scientists.

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Entrepreneur Barbie comes complete with smartphone, LinkedIn profile

(Photo: Mattel)

Talk about a multitasker: Over 55 years, Barbie has had more than 150 fantasy careers — from nurse (1961) to pilot (1990) to U.S. president (2000). Now, the classic fashion doll has set her sights on a new goal: entrepreneur.

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Do Legos need anger management? Figurines grumpier than ever, study says

(Photo: Axel Heimken / dpa via AP)

An increasing number of Lego figurines wear angry facial expressions, researchers found.

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Dolls without makeup: An artist’s vision goes viral

(Photo: Nickolay Lamm)

Barbie has been scrutinized for years over everything from her controversial body proportions to her outfits and accessories to her careers. But there is one aspect of her persona that Nickolay Lamm feels consumers have glossed over: her heavy makeup.

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LEGOLAND Hotel clicks open


Everything has finally clicked into place. The dragons, monkeys, and ladybugs and thousands of other LEGO brick models are ready for their legions of fans to descend for the opening of LEGOLAND Hotel, the country’s first hotel devoted to the hugely popular building block.

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Monopoly reveals newest game token (and the one kicked out of the box)


The results are in! Over the past month, hundreds of thousands of Monopoly fans worldwide voted for which new token should replace one of the iconic ones being retired after countless journeys past Go. After a hard-fought campaign, representatives revealed the newest game piece Wednesday morning on TODAY.

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Etch A Sketch inventor dies at 86

(Photo: Karen Bleier / AFP - Getty Images)

The inventor of the beloved Etch A Sketch toy, Andre Cassagnes, has died at age 86, the toy’s manufacturer confirms to NBC News. Cassagnes died Jan. 16 in France.

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Monopoly is sending a game piece to jail, permanently


Monopoly is sending one of its tokens directly to jail forever  without passing go, without collecting $200.

The iconic board game is asking its Facebook fans to vote for their favorite game piece, including the car, thimble, boot, Scottie dog, battleship, hat, iron and wheelbarrow.

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Which Monopoly token would you eliminate? Which would you like to see added?

Hasbro plans gender-neutral Easy-Bake Oven

(Photo Courtesy

Hasbro plans to unveil a new black-and-silver Easy-Bake Oven in February, following an online petition urging the toy company to market the product in a way that appeals to both boys and girls.

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Tablets, Turtles make holiday toys ‘most wanted’ list

(Photo: Neilson Barnard / Getty Images)

Tablet computers, turtles and a new take on a furry old-timer are the hot toys retailers and manufacturers hope will spark a rebound from a dismal 2011 holiday season, according to a closely watched “Most Wanted” list released on Friday.

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'Trolls' dolls join dubiously popular toy- and game-based movie craze

It’s a face-in-palm moment of cinematic scale. Last week, Dreamworks announced that they’ve offered Jason Schwartzman the lead voice role in “Trolls,” their next major animation project, based on the frizzy-haired Good Luck Troll dolls. Fortunately, Deadline confirms that “Hugo’s” talented Chloë Grace Moretz is set as the female lead, but the devastating news lies in the fact that the film, about tiny plastic dolls popular in the 1960s and again in the ’90s, is even being made at all.

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